Customer success story
A global leader in athletic apparel and footwear, sought to enhance the effectiveness of its sales strategies, particularly in presenting prototype products to stakeholders and potential clients.
The goal was to develop a digital application that could streamline these presentations, making them more dynamic and impactful.
The sales team at the customer faced several challenges with their existing presentation methods:
Limited Interactivity: Traditional presentation methods were static and did not engage the audience effectively, especially when demonstrating features of prototype products.
Integration Issues: There was a lack of integration between the presentation tools and the customer’s product development databases, making it difficult to display the most current product information and updates.
Scalability Concerns: The existing system was not scalable enough to handle the introduction of new product lines and features, limiting the sales team's ability to adapt presentations for different markets and customer segments.
To address these challenges, our team worked on developing a new application specifically for the customer’s sales team, using Java, Spring Boot, and Angular. Here’s how we approached the solution:
Backend Development: We developed new features across all backend microservices using Java and Spring Boot, ensuring that the application could handle complex data operations and integrate seamlessly with existing customer product databases.
Scalable Services: The microservices architecture was designed to be easily scalable, accommodating new product lines and updates without significant restructuring.
Angular Frontend: The frontend of the application was developed using Angular, creating a highly interactive and user-friendly interface. This allowed sales representatives to easily customize presentations, incorporate real-time data, and dynamically showcase product features.
Real-Time Data Integration: We implemented features that allowed the application to pull the latest product information directly from the customer’s databases, ensuring that the sales team always had access to the most accurate and up-to-date product details.
The newly developed application transformed the way the sales team presents prototype products.
The dynamic presentation tool not only enhanced the interactivity of sales pitches but also ensured that all product data was current and easily accessible during meetings. This led to more engaging and effective presentations, significantly boosting the confidence of the sales team and leaving a lasting impression on clients and stakeholders.
This project highlights our capability to deliver sophisticated software solutions that leverage cutting-edge technologies to meet the specific needs of clients in the retail industry, enhancing their sales processes and overall business performance.
